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Network Guidelines


Some people feel networking does not work. However, per Sue Ekberg, of "WORK AND LIFE ON PURPOSE", that is because it is not done correctly. Below are Sue's 6 Common Networking Mistakes:

1. Thinking you don't have any contacts or that the only ones that count are those who can hire you. Contacts you do have include everyone: friends, family, hair stylist, mechanic, the next-door neighbor, veterinarian, etc. Every person you know is a potential bridge to others, and to get from people you know to people you don't know.

2. Looking only for current "openings". Most people won't know of actual jobs, but they can alert you to industry needs, opportunities, key people and employers. Understand the trends, needs, key players in your target area strengthens your positions and ability to contribute.

3. Poor approach, being vague about your request. Instead of a quick phone call to inquire, draft request by email or letter. Introduce yourself and clearly describe your purpose, follow-up by phone. Describe the kind of information you are seeking and how you plan to use it. Don't say "I'd like to pick your brain" or "I'd appreciate any thoughts you might have or ideas about areas I could look into".

4. Blowing the meeting itself. Again, your purpose should be clear and your questions prepared. Start with a brief snapshot about yourself (not your sob story, but examples of success). Then ask questions.

5. None or very little follow-up. ALWAYS send a thank you note, even if the information is negative or discouraging. Keep good records and get permission to stay in touch. When you make a move, let anyone who helped you know the outcome and thank them again.

6. Reaching out to others only when looking for a job. Stay in touch, be friendly and ask your contacts how they are doing and offer to reciprocate. Cultivate your own network. As Harvey Mackay says, "Dig your well before you're thirsty". You stay current, improve your value to your employer, learn from others, and increase your career equity.